The Semantic Web is an evolving extension of the World Wide Web in which the semantics of information and services on the web is defined, making it possible for the web to understand and satisfy the requests of people and machines to use the web content.

The semantic web is a vision of information that is understandable by computers, so that they can perform more of the tedious work involved in finding, sharing and combining information on the web.

One promise of the Semantic Web is increasing the relevance of websites without visitor effort - visitors will get more of what they want and less of what they don't when they arrive at a website. Ultimately, the entire Web is going to get more relevant for each of us. Semantic Marketing enables your website to deliver more meaningful interactions with the majority of visitors. When you increase the relevance of your website, more visitors will stay longer and go deeper into your content. This results in more visitors becoming prospects, and ultimately, more customers.

Semantic marketing is very effective way of web marketing. Semantic marketing makes a determination about each visitor upon arrival and displays relevant content, simplified navigation and/ or supportive imagery. Today, we use pre-session, detectable attributes in the absence of a unified system for ontological matching.

Here are 7 possible missions for "semantic marketing":

1. Marketing becomes the champion of generating the underlying data.
2. Marketing views categorization, metadata, RDF graphs, relevant microformats, etc., as a new kind of market positioning and placement -- "semantic branding", if you will.
3. Marketing takes a much broader view of distribution and promotion of its semantic web data in search engines and vertical networks (SEO++), including the sponsorship or creation of new niche semantic networks.
4. Marketing comes up with new ways to incentivize the conversion of semantic web interactions in real business objectives.
5. Marketing will have a real challenge with tracking and attributing distributed data in the semantic web to measure its impact -- from multi-touch marketing to micro-touch marketing. Hard problem but entrepreneurial ingenuity will prevail.
6. Marketing will want to leverage other people's data in their own value-add mash-ups (interesting "joint venture" semantic data partnerships), as well as for internal-only apps focused on market research and competitive intelligence.
7. Marketing will need to be concerned with brand protection in the semantic web: quality control to watch for bad data, conflicting data, competitive misuse, etc.

SEO Tips – Get the tips and tricks to boost up your ranking on various search engines by browsing the pages of Important SEO Tips.

Please send your comments/suggesions.